LanePulse
Spreadsheet replacement for small broker teams
LanePulse gives small freight brokers one clean workspace for active loads, carrier records, invoice follow-up, and daily ops visibility without the weight of legacy TMS software.
Spreadsheet relief
25 loads
Free until your desk outgrows manual tracking.
Simple pricing
$29
Per broker seat, built for small teams.
Core workflows
4 views
Loads, carriers, invoices, and a daily ops pulse.
Dispatch Board
Monday Ops Pulse
Active loads
18
+4 scheduled before noon
Invoices open
$14.2k
6 due this week
Margin at risk
3 loads
2 need rate checks
Carrier docs
41
All searchable by MC
| Load | Lane | Status | Delivery | Margin |
|---|---|---|---|---|
LP-4821 Granite Food Group | Dallas, TX → Atlanta, GA Mason Freight | In transit | Tomorrow | $480 |
LP-4824 Blue River Packaging | Kansas City, MO → Joliet, IL Northline Cargo | Delivered | Proof uploaded | $355 |
LP-4828 Pioneer Plastics | Memphis, TN → Orlando, FL Atlas Haul | Needs invoice | Today 17:00 | $520 |
Today's priorities
- Follow up on LP-4828 after POD lands
- Send invoice batch for delivered Midwest loads
- Review carrier packet for Atlas Haul before dispatch
Daily summary
2 invoices should go out before lunch.
One lane margin fell under target, one carrier packet is pending, and three deliveries need check calls before 4 p.m.
Credibility
Built around the daily mess small brokerage teams actually feel.
LanePulse is intentionally narrow. It focuses on the four workflows small brokers juggle all day instead of pretending to be a giant, all-in-one enterprise TMS.
How LanePulse works
Three simple moves: capture the day, keep partner memory searchable, and close invoices without switching systems.
Capture the day
Capture the day
Import loads from CSV, add same-day notes, and keep pickup, delivery, rate, and margin details in one lane board.
- CSV import/export for brokers still moving fast in spreadsheets
- Status tracking for quote, dispatched, in transit, delivered, and billed
- Margin visibility without building another spreadsheet tab
Keep records searchable
Keep records searchable
Stop digging through email and old sheets for carrier packets or shipper details. Every partner record stays searchable and tied to live work.
- Carrier and shipper records stored alongside the load
- Quick filters by MC, lane, customer, and payment status
- One searchable history instead of ten disconnected files
Close invoices faster
Close invoices faster
Track invoice sent dates, payment timing, and follow-up notes from the same workspace your team uses to run loads.
- Invoice queue by due date and aging bucket
- Payment status visible next to the load instead of in a second workbook
- Daily ops summary that shows what needs attention before the day ends
Relevance
For desks that move freight, not software committees.
Every section of the product is tuned for the operators who keep freight moving with small teams and real margin pressure.
Solo brokers
Run quotes, loads, and invoicing without opening three tabs and a color-coded workbook.
Small brokerage teams
Give every broker the same load board, carrier memory, and payment status without buying enterprise software.
Lean 3PL desks
Keep the operation clean when a small team is juggling customer updates, dispatch, and collections at once.
Pricing
Start free, then pay like a small broker team.
The launch offer is simple: free up to 25 active loads, then $29 per broker seat for the desks that want a shared workspace.
Starter
For solo brokers proving they can retire the spreadsheet.
- Load tracker and status board
- Carrier and shipper directory
- CSV import and export
- Daily ops summary
Broker Desk
Per broker seat, for small teams that need one source of truth.
- Everything in Starter
- Invoice and payment tracking
- Shared team workspace
- Priority onboarding help
Conversion path
Tell LanePulse how your desk runs today.
Early access starts with a short note about your current workflow. That helps shape the first broker onboarding and keeps the product grounded in what small teams actually need.
What happens next
- 1. Share your current setup and team size.
- 2. LanePulse replies with launch updates and walkthrough availability.
- 3. Early desks get the free tier and onboarding sequence first.
Final CTA
Replace spreadsheet drift with one operating rhythm.
LanePulse is for brokers who need cleaner load tracking, faster invoice follow-up, and searchable partner memory without buying a heavyweight TMS.